about ncaa
National Capital Attractions Association (NCAA) is a peak industry body for tourism in the Canberra Region.
Who we are
The National Capital Attractions Association (NCAA) is a not-for-profit organisation that was established in 1990 to represent tourist attractions and businesses within the Canberra Region.
The NCAA includes among its membership government-funded national attractions, private sector attractions, tourism services, events, natural attractions, accommodation, and tourism retail businesses.
NCAA’s mission is to promote the Canberra tourism industry, to work collaboratively as a peak body for the industry and provide a forum for marketing, information sharing, discussing topics and networking. As a voice for tourism the NCAA is active in advocating on behalf of members on the issues and opportunities facing the industry.
The NCAA’s Canberra Region Tourism Industry Council sit on the Australian Tourism Industry Council Board (ATIC), and manage and run the Quality Tourism Framework which includes Canberra Region Tourism Awards program and events, Accreditation and Star Ratings. These programs are run nationally in every state/territory.
To bring the NCAA into line with other industry bodies across the borders within Australian Tourism Industry Council (ATIC), Quality Tourism Framework (QTF), we have registered the business name Canberra Region Tourism Industry Council (CRTIC). It should be noted that NCAA will still be trading as NCAA however the CRTIC will oversee the programs.
Our mission
To promote the Canberra tourism industry, to work collaboratively as a peak body for the industry and provide a forum for marketing, information sharing, discussing issues and networking.
Our Programs
NCAA offer a range of industry programs to support business development and facilitate the sustainable growth of tourism businesses across the Canberra Region.
Our Members
We are proud of our NCAA Members and the work they do to provide great experiences for visitors to the Canberra Region. Find out who is a part of our NCAA family.
Become a member
Whether you’re organising an event, marketing one of our great attractions, leading a winery or walking tour, running a hotel, training the next generation of industry staff, or working with one of the other many wonderful products in the Canberra Region, a Membership with NCAA has much to offer you.